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Six Senses Crans-Montana

Crédits : Charlène Campos.

Toan Ly Interview, Executive Assistant Sales Manager

How does the hotel stand out to attract and retain a demanding clientele?

We craft stays defined by soulfulness, experiences rooted in nature, well-being, and meaningful connection. Our guests seek authenticity, emotion, and purpose. We create immersive journeys that awaken the senses and celebrate both our Alpine environment and the local community.

How does the commercial team help create a memorable experience?

Everything begins with listening. Our goal is to understand what resonates emotionally with each guest and guide them toward experiences that feel personal, intuitive, and uniquely their own.

Have you observed changes in guest expectations?

Absolutely. Guests increasingly want to disconnect from the daily buzz and reconnect with nature, contribute to something greater, and feel transformed by their travels. Our wellness programming now extends into areas such as longevity, mindfulness, and women’s health. We collaborate with local artisans and communities to design experiences grounded in place. Every touchpoint from dining to design is intentionally shaped to align with the values of today’s conscious traveler.

How do sustainability and ethics form part of your strategy?

Sustainability is embedded in every business decision, from our partnerships to how we measure success. A portion of each guest’s spending goes directly to a fund supporting local environmental and social initiatives. Our sourcing philosophy prioritizes regional, seasonal, and zero-waste approaches. When guests see their stay contributing to tangible, positive impact, the experience becomes not only memorable but deeply meaningful.

Which trends will shape and transform the hospitality sector in the coming years?

The future of hospitality is regenerative. Travelers will increasingly choose places that give more than they take, restoring balance and well-being while benefiting both the planet and the community. The emotional bond will remain essential, supported by intuitive technology and service that remains profoundly human. Experiential and purposeful travel will no longer be a niche segment; it will become the new standard for discerning guests.

Welcome to the world of Six Senses Crans-Montana for a memorable stay in Switzerland.

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